Frequently Asked Questions
E.L.C. is an independent watch brand founded by two brothers and shaped by a lifelong connection to the French Riviera.
Elegance. Legacy. Confidence.
We believe time should be lived with intention. E.L.C. exists as a reminder to value how we choose to spend it.
Time is the one luxury we can never get back. Own Your Time is an invitation to live it deliberately.
The Founders Registry gives our earliest supporters priority access to the first Riviera Signature release and Founder Edition privileges.
Because those who believe in E.L.C. from the beginning should receive something reserved for them. Founder pricing recognizes the customers supporting the brand during its first release.
No. Joining the Founders Registry is free and does not constitute a purchase or reservation.
Some imagery displayed during development may be digital renderings. We will identify rendered imagery where appropriate and introduce photography of final production watches as it becomes available.
Available destinations and shipping options will be displayed at checkout.